DRive manufacturing summit
Paving the Path to an Automated Future in Manufacturing
The Drive Manufacturing Summit is a conference designed to excite supply chain and manufacturing leaders on the potential of new technologies and generate discussions around technology's impact on industry dynamics. Created by Otto Motors, a self-driving technology company, it serves as an annual platform to exchange ideas about improving facility operations and manufacturing strategies.
Role
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Visual design
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Brand identity
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Event design
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Collateral design
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Web design
IMPACT
The summit increased visibility for Otto Motors. The company did 2 more funding rounds and was eventually acquired in late 2023 for ~$600M by Rockwell Automation.
The final design was inspired by the paths the Otto robots take when they are at work on the plant floor. The robots are preprogrammed with routes and they would move along their routes performing tasks with precision. Similarly, automation will take the manufacturing industry on a path towards a more efficient, safe, and profitable future. My responsibilities included concepting, designing the brand identity, marketing collateral, homepage, and art-directing the rest of the website.
Next Project
Central Valley
